GIOVANNI 2chic Ultra-Sleek Soft Hold Hair Styling Gel, 5.1 oz. – Brazilian Keratin & Argan Oil, Glossy Finish, Enriched with Jojoba, Aloe, Coconut, Pro-Vitamin B-5, Paraben Free, Color Safe

Price: $20.37
(as of Apr 26, 2026 08:44:22 UTC – Details)

GIOVANNI 2chic Ultra-Sleek Soft Hold Hair Styling Gel styles your hair into sleek submission for a soft, glossy finish with the power of our exclusive Dual Smoothing Complex of Brazilian Phyto-Keratin and Moroccan Argan Oil. GIOVANNI was the first full-range, salon-inspired hair-care brand in natural product stores, and today is the #1 selling Hair Care line in the United States Natural Products Industry. But before there was a brand, there was a pioneer. Arthur Guidotti had a vision and a love for all things hair. He began developing his passion as a hairstylist in Hollywood and Beverly Hills. By the 1960s, Arthur was maturing his talents and decided to open his own salon, called On Sunset. The salon was a bustling site, on the famous Sunset Strip, and a hit with many Hollywood celebrities, including Lucille Ball. Since 1979 the GIOVANNI Rule of Balance has been our commitment to make each product as pure and as natural as possible without sacrificing exceptional product performance. GIOVANNI is committed to creating only the highest-performance formulations, wrapped in aesthetically beautiful packaging and marketed with extraordinary visuals and graphics.
Is Discontinued By Manufacturer ‏ : ‎ No
Product Dimensions ‏ : ‎ 1.9 x 2.6 x 7.2 inches; 5.29 ounces
Item model number ‏ : ‎ 18443
UPC ‏ : ‎ 716237184436
Manufacturer ‏ : ‎ Giovanni
ASIN ‏ : ‎ B00CWEBST4
Best Sellers Rank: #514,682 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #3,809 in Hair Styling Gels #23,513 in Diet & Sports Nutrition
Customer Reviews: 4.1 4.1 out of 5 stars (406) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });

SOFT HOLD: GIOVANNI Ultra-Sleek Soft Hold Styling Gel styles your hair into sleek submission for a soft, glossy finish It’s powered by our exclusive Dual Smoothing Complex of Brazilian Phyto-Keratin and Moroccan Argan Oil.
DEFINED CONTROL: This lightweight gel smooths hair and seals in shine while providing frizz free manageability Use GIOVANNI Soft Hold Styling Gel to help protect hair from styling heat and humidity.
COLOR SAFE: GIOVANNI Ultra-Sleek is 100% color-safe, nourishing hair with ingredients such as Keratin, Argan Oil, Jojoba, Aloe and Coconut without stripping color.
VEGAN-FRIENDLY & CRUELTY-FREE: GIOVANNI Products use a number of organic ingredients and are Leaping Bunny Certified cruelty free. GIOVANNI Products are never tested on animals and come in sophisticated recyclable packaging.
LAURYL & LAURETH SULFATE FREE: GIOVANNI products do not contain harsh chemicals commonly used in regular beauty products, leaving you with strong, beautiful hair.
Lightweight soft finish